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Apple’s mobile graphics provider Imagination is buying MIPS
Imagination Technologies, a British-based mobile graphics provider, will buy MIPS, a Sunnyvale, California-headquartered semiconductor design company. The transaction, apparently worth a cool $60...
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Apple accelerating custom chip development
Apple has seen a few high-profile departures of its silicon experts for graphics giant AMD. For example, Apple’s lead chip designer Jim Keller left the company last August to join AMD’s Mark...
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iPhone 5s iMovie 1080p rendering twice as fast
Early Geekbench benchmarks of the iPhone 5s seemingly prove Apple’s claim that the new 64-bit A7 chip provides two times greater CPU and GPU performance over its predecessor, the A6 package inside the...
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Inside Apple’s A7: dual-core CPU, quad-core GPU, Secure Enclave has 3MB SRAM
Following their initial analysis of the iPhone 5s’s innards, silicon experts at Chipworks have now taken a closer look at the handset’s 64-bit A7 processor to reveal a number of interesting tidbits in...
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iPad Air graphics rated up to 70% faster than iPad 4
Apple claims the A7 chip inside the iPad Air provides two times faster performance over its predecessor, the fourth-generation iPad driven by the A6X chip, in both CPU and GPU department. The claim...
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Apple renews contract with its mobile GPU provider, Imagination Technologies
The fabless semiconductor maker, Imagination Technologies, has been providing Apple’s iPad and iPhone with its graphics and video hardware since 2007. On Thursday, the UK-based company announced...
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Imagination spotlights likely iPhone 6 GPU: 192 cores, 4K resolution, smokes...
Apple’s been using GPU parts from Imagination Technologies since switching to its own in-house designed iOS device processors, starting with the iPhone 3Gs in 2009. This UK-based firm does not churn...
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2015 iPhones and iPads could achieve photorealism with ray-traced graphics...
Imagination Technologies, a fabless UK-based semiconductor maker, has been supplying PowerVR-branded mobile graphics IP for Apple’s in-house designed iDevice chips since the iPhone’s inception....
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Epic releases Metal-powered ‘Zen Garden’ demo free on App Store
Demoed at WWDC back in June to show off the power of Apple’s new low-level graphics framework, Metal, Epic Games’ Zen Garden is now available to download on the iPhone, iPod touch and iPad devices...
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Is your Mac able to take advantage of OS X El Capitan’s Metal?
When OS X 10.11 El Capitan launches this fall, it will feature Metal, a graphics framework Apple originally introduced for iPhones, iPads and iPods following the release of iOS 8 last fall. In...
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Sketchy rumor claims Apple’s been secretly working on its own GPU for years
Apple is making its GPU to cut the cord from Imagination Technologies and has been secretly developing its own GPU in-house for a few years now. That’s what a sketchy rumor published Thursday by...
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How to achieve faster video exports in Final Cut Pro X
One of the great things about Final Cut Pro X ($299 on Mac App Store) is that you can export high quality videos extremely fast, even on underpowered hardware. For example, my Late 2013 MacBook Pro...
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Apple looking to buy troubled iPhone graphics provider Imagination Technologies
Ars Technica reported this morning that Apple is in “advanced talks” regarding a possible takeover of British fabless semiconductor maker Imagination Technologies. The chip designer develops GPU...
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Geekbench 4.0 launches with refreshed UI and new benchmarks
Geekbench, a popular hardware benchmarking app for various platforms by Primate Labs, has been updated to version 4.0 on Tuesday. The update brings enhancements to the look of the UI and adds a number...
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At the heart of iPhone 7 is a high-power and efficient A10 Fusion chip
Apple’s new iPhone 7 and iPhone 7 Plus are each powered by a powerful A10 Fusion system on a chip that is not only faster than any iPhone ever made, but also significantly more power efficient. ......
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Weight, size, and battery life: iPhone 7 vs iPhone 6s
Apple’s iPhone lineup just got even better as of Wednesday’s product unveiling. Not only are the devices super fast, more power-efficient, and available in new finishes, but they also come with a slew...
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iPhone 7 and iPhone 7 Plus tech specs
The iPhone 7 and iPhone 7 Plus are Apple’s latest and greatest handsets that will be going on pre-order Friday, September 9th, and will be available for official purchase starting on September 16th....
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Apple Watch Series 2 tech specs
The Apple Watch Series 2, which was announced at yesterday’s keynote, is Apple’s answer to improving on what was already one of the best-selling smartwatches on the market today. In this piece, we’ll...
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New Surface ad wants you to think that your Mac “ain’t fast enough”
It’s been only three days since Microsoft’s advertising department unleashed a new ad salvo at Apple’s direction in the form of a commercial for its Surface Pro 4 tablet/laptop hybrid and now it’s...
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Apple hires COO and engineers from iPhone graphics provider Imagination...
Combing through multiple LinkedIn profiles, MacRumors has discovered that Imagination Technologies COO John Metcalfe left the company in June along with a bunch of engineers and is now listed as a...
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